CONN'S CARES: HELPING CHILDREN THRIVE

The Conn's HomePlus® family believes every child deserves a chance to dream positive possibilities, and turn those possibilities into realities. We want each child to see promise when they think about their future.

Conn's Cares is our team's way of helping deliver on that promise. We take action to make an impact in our local communities and beyond by empowering children — the future of our world — to dream, learn, connect and succeed.

Conn's Cares is more than just a passive declaration. This corporate social responsibility initiative is an active pursuit and a call to action for our team to reach out and touch the lives of kids everywhere.



Hurricane Harvey: #HoustonStrong

In August 2017, Texas was hit with devastation that no one could have possibly predicted. Hurricane Harvey made landfall in Texas and ravaged the Gulf Coast. Harvey made landfall three separate times in six days, and by September 1, one-third of Houston was underwater. This 1-in-1,000-year flood had an impact on many children across Texas, and the Conn's HomePlus family knew we had to help.

Late 2017, Conn's Cares partnered with Houston Children's Charity — along with our customers — to collect books and toys for the holidays to give to children who were displaced and lost everything during this tragic event. The holiday season is about giving, and we are proud of our customers and associates who put their hearts into giving back.


Heroes Among Us

The focus for Conn's Cares in 2017 was celebrating the everyday heroes in our communities, while educating children on important causes such as bullying prevention and fire safety. The Conn's HomePlus family wanted to show recognition to the special people who selflessly wake up every day to protect the residents who live in the communities we serve as a company.

We partnered with local police and fire departments, the military and medical services to provide insight on potentially life-saving educational topics. In Beaumont, students learned how to stop, drop and roll and learned how to march like a soldier. In Dallas, local heroes brought messages of fire safety, and Amarillo, students were encouraged to be heroes in their own communities by completing small tasks like changing batteries in smoke detectors.


Empowering Kids through Literacy

In 2016, The Conn's HomePlus family worked with First Book to facilitate school reading parties and orchestrate in-store programs that distributed books to local children in every market our team serves. At every reading party, we donated 1,000 books and furniture for a reading nook.

We also partnered with Little Free Libraries to purchase and distribute small, handcrafted houses throughout communities in all the states we serve to encourage the sharing and exchange of books. We donated three student-decorated Little Free Libraries to each school and community we visited. The First Book and Little Free Library programs have both been recognized by the Library of Congress for excellence in the advancement of literacy.

Reading Parties: A Proud Conn's HomePlus Tradition in the Communities We Serve

Reading parties have a special place in the history of Conn's HomePlus, going back to when employees and the founder would regularly read to children in the schools of Beaumont, Texas, where the company was founded. We're carrying on that tradition by regularly hosting reading parties in the communities we serve.

Throughout 2016, our Conn’s HomePlus family was able to partner with elementary schools to reach out and touch the lives of children within our local communities.